Universal Phone Services

With Universal Phone Services we aimed to change the perception of this category of store. Instead of shouting for attention in a crowded retail space, we created a minimal vessel for the products to shine.

A wrap around LED screen skirting allows the client to produce flashing messages and branding -in a strict black and white palette-. A floating halo light helps gain visual relevance whilst washing the products below. This product focused approach has helped outperform its less refined competitors.